We present results from our ongoing project, collecting and analyzing ephemeral Instagram stories. We collect stories by political parties, their front-runners and, additionally, stories by influencers and members of the public as baseline material of Instagram use. Bainotti et al. <?biblio ADDIN paperpile_citation <clusterId>U538I688E978B689</clusterId><version>0.6.11</version><metadata><citation><id>faa9512f-6859-4ff4-a510-dd1881bd9eea</id><no_author>true</no_author><prefix/><suffix/><locator/><locator_label>page</locator_label></citation></metadata> /* MERGEFORMAT?>(2020) were able to outline two grammars for Instagram stories, one for interaction, one for documentation. Further they observed users to follow certain aesthetics and norms of influencer marketing. Their work serves as a guideline for our project to identify typical patterns of Instagram stories for each group, curious to see the aesthetics and norms used by politicians and parties. Our project is guided by the following research questions: